As people grow up in life, people learn to just do things rather than think about them too much. True a person might get hurt by taking any risk, but trying is what counts and getting back up again is what helps an individual grow. In sports, the athletes are themselves when it comes to playing his or her sport. If an athlete so happens to be a super star and really good at what he does then they are used for advertisement whether it is to sell tennis shoes or swimming shorts. In the ad above, Nike is taking a different approach in advertising their products. By the kid taking a piss on the wall, Nike is saying that if an individual buys Nike, they are accepted for what they are good at. In the ad above, that kid needs to take a leak so he does just that. By saying “Just do it,” it tells an individual not to think so much and just do something. In this ad, it is saying to just buy Nike. Not only that the kid is taking a piss, but the dog who urinates in such manner is watching the boy do what dogs do. It could be offensive in the manner that human beings are turning into animals. Being a sport fanatic, I personally say that the best way to advertise a product is by placing it alongside sports. The super bowl alone draws the attention of millions. And Nike so happens to make the products for these famous sports that so many people watch. It is the perfect way in trying to sell a product. Nike landed big name sport super stars such as Michael Jordan in helping make them the famous company that they are currently. However, this being said, the whole advertising aspect for Nike has changed as being portrayed in the ad above. The company is using everyday life and how people feel towards a certain issue to advertise their product. This being said, that is what makes this company so great. They know how to attract an audience and not lose their attention.
